Chapter Three

Belgiorno-Nettis recognized the publicity that the arts brought to Transfield, helping to further strengthen the liaison, with Australian politicians, bureaucrats, media and exponents of the financial and industrial world.

Beguiled by the dazzling atmosphere surrounding the events, many Australians of all persuasions were eager to see what contemporary art was all about and, just as importantly, to be seen as contemporaries in the context of art.

Now, with the Biennale of Sydney, an international flavour was officially added to the palette, with ambassadors, overseas artists and dignitaries engaged in the dialogue.


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1979. Governor-General Sir Zelman Cowen officially opening the third Biennale of Sydney. 1987. Premier Barrie Unsworth, Franco and the Italian Ambassador at the Italian Forum in Sydney. Mid-1980s. Anthony Shepherd, architect Renzo Piano, Sydney’s Lord Mayor Doug Sutherland and Luca. 1978. Governor-General Sir Zelman Cowen presents Franco with the Business in the Arts Award. 2005. Franco at Sculpture by the Sea, Australia's largest annual exhibition of contemporary sculpture.